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White-Label QR Codes for Marketing Agencies — Client Analytics, EU-Hosted

Manage QR campaigns across all your clients, deliver GDPR-safe scan analytics, and prove ROI.

Start free — no credit cardTry the generator →

How marketing agencies use Qrius

✓Campaign QR codes with per-client analytics
✓Print-to-digital attribution for OOH campaigns
✓UTM-tagged QR codes for campaign tracking
✓Branded QR codes matching client identity

Marketing Agencies and GDPR — what you need to know

Marketing campaigns target private individuals. EU advertising law and GDPR require consent for behavioural tracking. Qrius scan analytics are consent-free because they are non-personal by design — giving you campaign intelligence without the cookie banner.

Qrius never stores raw IP addresses, sets no cookies on scan, and keeps all data on EU servers in Stockholm, Sweden. Full GDPR Article 28 DPA available on paid plans.

Full GDPR technical overview →

Recommended QR code types

URL / Dynamic linkvCardEmail QR

All types available in the free generator and QR explorer.

Frequently asked questions

Can marketing agencies manage multiple clients from one Qrius account?

Yes. Business and Enterprise plans support QR code folders, team members, and API access. Organise QR codes by client, campaign, or channel and share analytics selectively.

How do I prove campaign ROI with QR analytics?

Qrius provides scan counts by day, device type, and location. Combine with UTM parameters in the destination URL to attribute QR scans to specific campaigns in GA4 or Matomo. Export CSV data for client reports.

Do QR scans require consent under GDPR for marketing purposes?

With Qrius, no. Our tracking is non-personal by design (no IP, no cookies). The destination URL tracking (GA4, etc.) is separate and subject to standard consent rules. The QR scan layer itself creates no personal data.

Can clients have their own branded QR codes through our agency account?

Yes. Qrius supports custom logo and color branding per QR code. Each client campaign can have distinct visual QR codes under your agency account.

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GDPR-compliant by design — not by policy

Your visitors' IP addresses are never stored. On each scan we run a geo-lookup, then immediately hash the IP with HMAC-SHA256 and a daily rotating salt. The original address is discarded. No cookies. No fingerprinting. All data stays on EU servers in Stockholm, Sweden.

✓ No raw IP addresses✓ No cookies✓ EU hosting✓ DPA available✓ Schrems II safe

Need documentation for your DPO? Full GDPR overview → · Download DPA →

Ready to get started?

Free plan available. GDPR-compliant from day one. No credit card required.

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